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Practice Transfer & Practical Project II

Niveau

Consolidation

Learning outcomes of the courses/module

The students are able to build on and expand their knowledge of the practical project I:
• Independently identify problems and tasks from a given objective
• Collect and analyze data independently
• Independently develop solutions and present results
• Identify, reflect and transfer examples and approaches from practice and research to solve specific problems
• Independently develop expertise to solve specific problems

Prerequisites for the course

Practical project I (PRX.1) and all course content from the 4th semester

Course content

The students have to carry out a project independently in small groups to the extent of 4 ECTS = 100h. The basis for this is a given objective. Planning, coordination, budgeting, control, communication and reporting as well as finding solutions are in the hands of the students. The role of the course director focuses on coaching the students.

In addition to the project, the following teaching and learning content is part of this module:
• Examples and approaches to solutions from practice and research are presented in lectures by experts in the field and, where appropriate, excursions to companies and research institutions.

Recommended specialist literature

• Zerfaß, A., et al., 2019. Toolbox Kommunikationsmanagement: Denkwerkzeuge und Methoden für die Steuerung der Unternehmenskommunikation. Wiesbaden: Springer Gabler
• Aerssen, B., 2018. Das große Handbuch Innovation: 555 Methoden und Instrumente für mehr Kreativität und Innovation im Unternehmen. München: Vahlen
• Lafrenière, D., 2019. Delivering Fantastic Customer Experience: How to Turn Customer Satisfaction Into Customer Relationships. Abingdon: Productivity Press

Assessment methods and criteria

Project and portfolio

Language

German

Number of ECTS credits awarded

5

Share of e-learning in %

0

Semester hours per week

2.5

Planned teaching and learning method

Presentation and problem-based and project-based learning

Semester/trimester in which the course/module is offered

5

Name of lecturer

Asc. Prof. (FH) Dipl.-Ing. Christian Huber

Academic year

Key figure of the course/module

PRX.2

Type of course/module

integrated lecture

Type of course

Compulsory

Internship(s)

none