Immerse yourself in the future of the mobility industry! Our intensive 6-day course not only teaches essential sales strategies and soft skills, but also current developments in the automotive and mobility industry.
Automotive & mobility Consultant
Overview
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Location:
FH Kufstein Tirol
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Duration:
6 Days
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Language:
100% German -
Academic Program:
Part-time
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Certificate:
Certified Automotive & Mobility Consultant” with 5 ECTS credits
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Price:
Euro 2.100,- -
Start:
Summer term 2025
Course with creditable micro-credentials (MC)
PROFILE OF THE COURSE
This 6-day course focuses on professional sales skills and soft skills as well as a targeted focus on the evolving mobility landscape. Experts from science and practice not only teach the basics for successful customer contact and sales, but also take into account the dynamic changes in the mobility industry.
Participants thus gain a solid basic understanding of the processes in the automotive sector and are specifically prepared for the challenges and opportunities in the mobility industry. In addition to basic skills for direct customer contact, topics such as modern mobility concepts, electromobility, autonomous driving and their impact on the sales process are also covered.
In addition to the content already mentioned, specific aspects of the automotive and mobility industry are emphasized, including the integration of customer relationship management (CRM) systems in the context of changing mobility requirements. Time management, marketing strategies and digital customer contact are explained not only in the general sales environment, but also in the specific context of the mobility industry, and deepened through practical exercises.
Dates
SuMMER Term 2025
WEEKEND I:
Date: 28./29.03.2025, 09:00 – 17:30 h
Location: FH Kufstein Tirol
WEEKEND II:
Date: 25./26.04.2025, 09:00 – 17:30 h
Location: FH Kufstein Tirol
WEEKEND III:
Date: 09./10.05.2025, 09:00 – 17:30 h
Location: FH Kufstein Tirol
FINAL EXAMINATION:
Date: 04.06.2025, 08:00 h
Location: online
Benefits
- Industry-specific know-how with a scientific background
- Comprehensive overview of the mobility landscape
- Holistic understanding of sales processes
- Integration of modern technologies
- confident in customer contact
- Recognized university certificate
Benefits for your Company
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compact course
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Also for career changers
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more motivated employees
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Professional customer contact
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for automotive trade, fleet, commercial vehicles, used vehicles, mobility services, mobility offers and solutions
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Teachers from the field
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Knowledge that can be put into practice immediately
Program
modules
Structures and overview in the automotive and mobility industry (2.0 ECTS)
Introduction to the structures and current developments
Overview of modern mobility concepts
Sales & consulting processes (2.0 ECTS)
Basics of successful sales
Consulting techniques and customer contact
Adaptation of sales strategies to the new mobility requirements
Multi-channel sales marketing (1.0 ECTS)
Integration of modern technologies into the sales process
Digital customer contact and CRM systems
Marketing strategies for various sales channels
Didactic Concept
Participants have the opportunity to read and access all course content via an online knowledge platform in order to continuously deepen their knowledge. After successfully completing the course, they receive a university certificate. The proven, manufacturer-independent course is characterized by its compact and results-oriented structure and can be ideally combined with work and family life thanks to the blended learning concept.
Prerequisites
- Career changers with a technical and commercial background
- Professional experience in commercial areas
- Automotive salesperson with existing junior or senior training
Certificate
- After successfully completing the course, you will receive a university certificate as a "Certified Automotive & Mobility Consultant" with 5 ECTS credits.
Team
Prof. (FH) Dr. Kristina Kampfer
Scientific Director
Georg Greiderer
Office Management
Daniela Stöckl
Office Management
