Trends in International Business (E)

English version will be available soon

The students: • gain an overview of the most important trends in business. • are able to work on selected, current, scientifically relevant trends. • can independently develop models and theories on these selected trends and net-work with others. • recognize the interrelationships and have a basic understanding of how trends in-fluence the economy. • are competent to recognize new trends independently and to make them applicable in an entrepreneurial way.

Course of the first two academic years

• Presentation of the currently most important and most discussed trends in business • Development of theories, models, methods and solutions for these current trends • First application examples and best practices for these trends • Mutual exchange and presentation of contents and solutions

• Harvard Business Review Press, HBR`s 10 Must Reads on Innovation, Boston: HBR Press (latest edition) • Kazan, Halim; Baykul, Mehmet.: Emerging Trends in Business. Peter Lang (latest edition) • Samuel, Lawrence R.: Future Trends, A Guide to Decision Making and Leadership in Business. Rowman & Littlewood (latest edition) • Zhu,Xiaoming et al.: Business Trends in the Digital Era. Springer (latest edition) • 3-4 articles from professional journals

Portfolio

English

3

15

2.0

Blended Learning

1

Brophy Richard

IBS.BBB.05.04

integrated lecture

Compulsory