Rhetoric & Presentation (E)

First Cycle

Students will become familiar with the building blocks of a successful presentation including powerful introductions and effective conclusions. By the end of the course, they will know how to create a compelling story and to deliver a convincing experience.
They will have a solid grasp of rhetorical theories and practices and develop the ability to employ rhetorical strategies effectively in assignments.

none

Students will learn how to structure a presentation, formulate powerful introductions and effective conclusions, how to formulate a sense of purpose and to draw a roadmap. Beyond, the will become acquainted with how to effectively deliver a successful presentation, to present themselves on stage, to prepare for an audience and to lead a discussions. They will apply that knowledge in various exercises.

Gallo: The presentation secrets of Steve Jobs: How to be insanely great in front of any audience. Prentice Hall, 2010.
Anderson: TED talks: The official TED guide to public speaking. Houghton Mifflin Harcourt, 2016.

Written exam and/or presentation

English

3

0

2.0

Lecture, discussions, group work, presentations

1

Dr. Kristina Kampfer

1

IP_BUS118

integrated lecture

Compulsory

None