Specialization in Business Psychology

Bachelor

The students practice acquiring knowledge in a foreign language. They are capable of understanding subject-specific content in a culturally and socially unfamiliar environment and applying it to specific issues in economic psychology in an international context.

None

Courses from the following four areas:

1. Businsess Psychology (e.g., Biological Psychology, Clinical Psychology, Managerial Decision Behavior, Psychology of Financial Markets, etc.)

2. Management & Business (e.g., Business Ethics, Corporate Culture, Data Analytics, Diversity, Knowledge Management, Leadership, Organizational Theory, etc.)

3. Marketing (e.g., Advanced Marketing Management, Consumer Behavior, Customer Service Excellence, Digital Marketing, Global Marketing, Market Research, etc.)

4. HR Management (e.g., Basics of HR Management, Employer Branding, People & Organization, Strategic HR Management, etc.)

Dependent on the thematic orientation of the respective elective courses.

The assessment methods and criteria are based on the curricula or guidelines of the respective partner universities.

German

16

0

0.0

The teaching and learning methods are based on the curricula or guidelines of the respective partner universities.

5

STGL

3

ABP

integrated lecture

Compulsory

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