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Digital Transformation & Artificial Intelligence III: Communication & Practical Project

Niveau

1. Study cycle, Bachelor

Learning outcomes of the courses/module

The students: • know the impact of digitization on communication and information. • can apply project management methods to digitization. • are capable of implementing digitization in the form of a project on a company. • master the "tools” to achieve digitization.

Prerequisites for the course

Successful completion of the courses: Digital Transformation I (Basics) and Digital Transformation II (Markets & Companies)

Course content

• Impact of digitization on communication and information using proven concepts (stakeholders, etc.) • Importance and change of project management in the digital age • Elaboration of a practical project focusing on digitization using a specific company • Toolbox for the implementation of digital topics

Recommended specialist literature

• Hoffmeister, Christian: Digital Business Modelling. Hanser (latest edition) • Urbach, Nils; Röglinger, Maximilian (publisher): Digitalization Cases: How Organizations Rethink Their Business for the Digital Age. Springer (latest edition) • 1-2 current articles from professional journals

Assessment methods and criteria

project

Language

English

Number of ECTS credits awarded

5

Share of e-learning in %

25

Semester hours per week

3.0

Planned teaching and learning method

Blended Learning

Semester/trimester in which the course/module is offered

5

Name of lecturer

Prof. (FH) Dr. Peter Dietrich

Academic year

Key figure of the course/module

IBS.VZB.05.01

Type of course/module

project

Type of course

Compulsory

Internship(s)

none