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Trends in the automotive industry

Niveau

1. Master cycle

Learning outcomes of the courses/module

The contents of this ILV are not fixed, but are adapted to the currently prevailing trends, which determines the acquisition of skills. Exemplary areas to be covered are:

The participants:
• know specific trends in the automotive industry and deepen their knowledge in this area
• know current practical issues in the automotive industry and their areas of application
• can link previously-acquired knowledge in management with the trends in the automotive industry, critically reflect on them and analyze their areas of application
• can contribute acquired knowledge to a discussion
• can reflect on and evaluate activities of experts from business and science
• are able to develop innovative solutions for challenges in the automotive industry
• are proficient in methods for the successful implementation and evaluation of projects in the automotive industry

Prerequisites for the course

none

Course content

The contents of this ILV are not fixed, but are adapted to the currently prevailing trends. Content examples may include:

• Product and development management in the automotive industry
• Trends and business models in the field of electromobility and autonomous driving
• Automotive, mobility and sustainability management
• Sales management and negotiation techniques
• International automotive business
• Trends and business models in the field of electromobility and autonomous driving

Recommended specialist literature

The recommended reading is structured according to the selected trend topic

Assessment methods and criteria

Portfolio work

Language

German

Number of ECTS credits awarded

6

Share of e-learning in %

35

Semester hours per week

3.0

Planned teaching and learning method

ILV (Blended Learning, Inverted Classroom)

Semester/trimester in which the course/module is offered

3

Name of lecturer

n.N.

Academic year

2

Key figure of the course/module

11_TAI

Type of course/module

integrated lecture

Type of course

Compulsory

Internship(s)

no