Contemporary Issues in Sports Communication (E) (WP)

first cycle, Master

Students: - know about the wide-ranging influence and presence of communications in the sports industry. - can critically reflect on the complexity and breadth of communication in the sports sector by using a variety of paradigms and multiple disciplinary, theoretical and practical lenses. - have an understanding of how communication influences sport events settings, important stakeholders and other areas of the sports industry. - are able to use sports communication theories to explain sport-specific phenomena.

not applicable

- Major communication theories and conceptual aspects in sports management studies - Sport as a communication system and sports media organizations - Athlete – media communication, sport fandom and fan culture in the digital world - Major challenges in sports communication, future media formats and trends

Billings, A. C., Butterworth, M. L., & Turman, P. D. (2017). Communication and sport: Surveying the field. London: Sage. Pedersen, P. M. (2013). Routledge handbook of sport communication. New York: Routledge. Pedersen, P. M., Laucella, P. C., Kian, E., & Geurin, A. N. (2016). Strategic sport communication. Champaign, IL: Human Kinetics. Journals: Communication & Sport International Journal of Sport Communication Journal of Sport Communication Sport Management Review

presentation, academic paper

English

5

25

2.0

seminar

3

Team SCEM

bb.WPS.2

seminar-degree

Compulsory

not applicable