Prepare yourself specifically for management tasks in the mobility and automotive sector. Our certificate course provides practical know-how and specialized skills for the challenges of the industry.
Automotive & Mobility Management
Overview
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Location:
FH Kufstein Tirol
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Duration:
2 or 3 semesters
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Language:
100% German -
Academic Program:
Part-time
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Certificate:
Certified Automotive & Mobility Manager” with 45 ECTS credits & 2 semesters of study, ‘Academic Automotive & Mobility Manager’ with 60 ECTS credits & 3 semesters of study
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Price:
Euro 2.200,- -
Start:
Fall 2024
PROFILE OF THE COURSE
The part-time certificate course over two semesters prepares participants specifically to take on management tasks in the changing mobility and automotive sector. The focus is on a sound basic knowledge of business administration, human resources and marketing, particularly taking into account current developments in the mobility industry. Experts from science and practice not only impart theoretical basics, but also illustrate them using concrete examples from the industry.
Participants are enabled to analyze complex problems in the automotive sector, develop solutions and implement them successfully. Particular attention is paid to topics such as sales processes, sales quality and cost optimization, which are of crucial importance in the dynamically developing mobility landscape.
MANAGEMENT QUALIFICATION
For a more comprehensive management qualification, we offer the 3-semester academic course. Deepen your management knowledge and gain a head start in the mobility industry at the same time. Our course combines practical content with the basics of an MBA. You will be ideally equipped for demanding management tasks in the automotive sector.
It includes the additional modules
- Quality and process management
- scientific work
and generally requires a university entrance qualification. This course is also open to students without a high school diploma. Additional examinations must be taken for this.
Dates
- 1 x per month Friday and Saturday
09:00 - 19:00 - Seminarplan Automotive & Mobility Management 2024/25
Benefits
- Sound professional expertise
- Teachers from the field
- Unique industry focus
- Qualification for management tasks in the mobility sector
- Professional management training
- Well compatible with job and family
- Recognized university certificate
Benefits for your Company
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Sound business management knowledge
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Developing and retaining managers in your own company
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Strategic vision
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Successfully solving complex problems internally
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Effective sales strategies and processes
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Increased sales quality
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Networking and insight into management requirements
Program
CONTENTS
Automotive & Mobility Management
Organization and structure of a mobility or automotive company
Objectives and individual areas in mobility and automotive companies
Process and organizational structure
Management tasks and tools
Controlling & Monitoring
Finance, accounting and controlling as a management tool
Strategic and operational controlling incl. controlling tools for sales
Key figure-oriented corporate management, cost management and increasing efficiency in sales
Investment and financing policy
Leadership & HR
Motivators, hygiene factors, motivation models
Instruments for achieving corporate goals
Strategy & business model, mission & vision
Methods for dealing with stress, work-life balance, burnout
Projektmanagement
Fundamentals and roles in project management
Approaches and instruments of agile project management
Project phases and project life cycle
Work breakdown structure
Marketing
Key terms and standard marketing analyses
Product life cycle
Strategies for successful positioning in markets
Marketing planning process incl. classic and current communication channels
Quality & Process Management (in the academic course)
QM models (TQM, EFQM)
Quality tools and management instruments
Business process models and benefits of process management in the company
Overview Methods for optimizing processes
Prerequisites
- For 2-semester course: apprenticeship certificate or relevant professional qualification
- For a 3-semester academic course: Matura/vocational school leaving certificate, university entrance qualification examination, master craftsman examination or apprenticeship qualification with relevant professional qualification with completion of the additional examinations at the FH Kufstein Tirol (German, Mathematics, English) or another Austrian university of applied sciences
Certificate
- The Automotive & Mobility Management certificate course lasts 2 semesters and ends with a project paper and a final oral examination.
- The Automotive & Mobility Management academic course lasts a total of 3 semesters and concludes with a scientific paper and a board examination.
Team
Prof. (FH) Dr. Kristina Kampfer
Scientific Director
Georg Greiderer
Office Management
Daniela Stöckl
Office Management
