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© FH Kufstein Tirol

OUR PROJECT COOPERATIONS WITH COMPANIES

Benefit from the innovative strength of our students. We develop solutions to optimally address your target group.

 

Achieve more together: Develop innovative and solution-oriented concepts in the areas of marketing, communication management and digital marketing in collaboration with us.

YOUR BENEFITS

  • New ideas for your company
  • The knowledge and experiences of our students
  • Professional coaching by lecturers
  • Customized, tailored solutions for your marketing and communication projects
  • Low costs
  • Straightforward project management & direct contact persons
  • Flexible project terms (1 to 2 semesters)
  • High capacity: up to 40 project slots per year

PROJECT SKILLS

  • Market research and market analysis
  • Offline and online marketing campaigns
  • Branding and image campaigns
  • Customer Journey mapping incl. analysis of touchpoints
  • Employer Branding
  • User experience optimization (analog/digital), including the use of eye-tracking and human behavior technology
  • Website optimization and designing, including SEO and SEA
  • Social media profiles and campaigns, incl. content development and preparation
  • Content Creation (audio, video, text)
  • Developing and creating company e-learning courses
  • PR conception
Eine Frau mit brünetten, lockigen Haaren trägt eine Eye-Tracking Brille und schaut leicht nach oben. | © FH Kufstein Tirol
© FH Kufstein Tirol

PROJECT OVERVIEW

  • Start

    At the beginning of each semester (early March and early October).

  • Duration

    At least 4 months (one semester).

  • Group

    About 4 students accompanied by an experienced tutor.

  • Outcome

    Project-dependent. Comprehensive documentation of all developed materials.

  • Expenses

    Depending on the scope of work and group size.

  • Partner

    National and international companies and institutions, regardless of their size and number of employees.

Contact

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© FH Kufstein Tirol

Prof. (FH) Dr. Peter Schneckenleitner

Professor (FH) for Communication Management

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© FH Kufstein Tirol

Prof. (FH) Dr. Wolfgang Reitberger

Director of Studies Bachelor Marketing & Communication Management, Master Digital Marketing

Frequently Asked Questions

How long does the project initiation take?

We usually require a period of 2-3 weeks before we can hand over the project to students. We use this time to define clear project goals with you, to coordinate and to organize the necessary project preparations.

What are the project costs?

The project costs depend on the scope of the work. This also determines the size of the student group assigned to the project. Therefore, the costs are variable and depend on the project scope and specifications.

Who ensures that the project delivers results?

Each project group is accompanied by an experienced instructor who acts as a coach, ensuring that the goals attainability is always kept in mind. Additionally, a project contract developed with you ensures the delivery of jointly defined results.

When can a company join?

The project work is aligned with the university's semesters. Projects can start at the beginning of the summer semester (March) and winter semester (October).

Are there other opportunities for cooperations?

Yes, there are a variety of cooperation possibilities with the programs in Marketing & Communication, as well as other areas at FH Kufstein Tirol. Simply use our contact form for your idea, and we’ll get back to you as soon as possible.

WE ARE LOOKING FORWARD TO YOUR IDEAS.